Our badge will significantly increase the confidence of your guests to book directly with you.
Vacation rental fraud is becoming an increasingly serious problem, making potential guests feel more comfortable booking through the major portals, even though they would usually end up paying more for the same accommodation.
Use verified online reviews from major booking platforms such as Airbnb, Booking.com, Expedia, VRBO and others as a powerful free marketing tool. We aggregate them automatically. Social proof builds trust, improves your online visibility and ensures transparency, which is crucial as almost 95% of guests read reviews before making a booking.
Our Badge consists of three different levels. From left to right in the picture. 1. A first level badge (choose your colour style) that already tells your visitors that you care about creating trust. 2. A second level badge on click that shows why they can trust you, including reviews. 3. For further details, they can click into a certificate page hosted by Stellar with details about you, your verified accommodations and Stellar as a service.
Our goal is to make achieving Stellar certification as easy and hassle-free as possible, without compromising guest safety and confidence.
To become certified, simply follow the checklist on your Stellar Dashboard. During the multi-step process, we will verify:
There are several ways our Trust Badge can help you get more bookings 1. Trust Certificates work – a study by VeriSign shows that hotel website conversions increased by 30% after implementing Certificates. Given the fragmented nature of the holiday rental industry and the difficulty in verifying the validity of hosts and accommodation, we see even greater potential in our industry. 2. The Stellar badge can include your public reviews from all major OTAs – when potential guests see verified ratings and positive feedback directly on your site, it reassures them of your property’s quality and reliability, without the need to research across platforms. This added transparency builds trust, helping guests feel more confident in booking directly with you.
At Stellar, we believe in full transparency for both hosts and guests and display all recent reviews.
However, you can always choose which OTAs you connect to Stellar and unverifiable reviews (e.g. Google or Facebook) are never included in your overall score.
The Stellar badge is very easy to add to your website and usually does not require the involvement of a web developer.
Once you have synchronised your properties and completed the certification process, the HTML codes are available on the Stellar platform and can be copied into your website’s source code.
The Stellar badge is designed to increase conversion on your own booking channels and cannot yet be integrated into your listing on the major platforms.
However, if you don’t offer direct booking, our Stellar Certificate, Web Check-in and Guest Damage Insurance can be a great way to do so with confidence. You can always contact our customer service team for more details.
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